Innovation into the Digitial Economy..

Innovation is essential for survival in today’s competitive world. The outcome many will be trying to achieve through their innovation activities, will be to capture value in the emerging Digital Economy. However, with the rapid advances in client expectations, and enabling technologies, how can we inspire the right innovations? How can we maximise the effectiveness and productivity of innovation activities? I gave a talk at Leeds University to answer some of these questions.. The recording of the talk is available on You Tube here: